Sfeir Trading was established in Lebanon in year 1977.
It started operating as a retail entity whereby its initial activities included trading building and construction material in the Lebanese Market. Despite significant challenges and competition in the operating marketplace, the Company underpinned significant growth in its sales, profits and margins and achieved record levels.
The Company expanded in its supply for the pipeline industry and currently provides a range of products including steel and ductile iron pipes, GRP and HDPE in addition to fittings, valves and related accessories.
Moreover, Sfeir Trading has extensive experience in the trade of various petrochemical products, other commodities, and aviation related products and services.
The Company continuously focuses on developing its clients’ database and has penetrated into several markets by implementing new marketing plans and tactics emphasizing on the following:
- Increase in its market share and differentiation from competitors;
- Maintaining high quality supply according to international standards;
- Employing a professional and experienced management team;
- Adopting a competitive pricing strategy; and
- Increasing its clients’ database through a focused and aggressive sales force.
The Company’s international trades grew rapidly. It was capable of creating an international database of EPC contractors, water corporations and oil and gas authorities in the Middle East, GCC and West Africa to become the exclusive representative of several global manufacturers and reliable suppliers for all offered products and services within the pipeline, commodities and aviation industries. In addition, Sfeir Trading is associated with several refineries pertaining to energy related commodities.